At the Cable Show in Chicago today, Comcast’s CEO Brian Roberts showcased the company’s ability to deliver 1 gigabit per second throughput by downloading a full season of 23 episodes of 30 Rock in just 1 minute, 39 seconds. Putting the 1 Gbps throughput in context, Roberts noted that back in 1996, delivering 1-2 megabits per second was state of the art, and that as recently as 2007, 100 megabits per second was the limit.
Increasing speed has been a core value proposition of cable’s broadband ISP efforts for years. It has taken on even greater importance recently as consumption of high-quality video has soared. An emerging theme in the pay-TV industry is delivering not just on-demand streams, but full lineups of live TV over IP as well. All of this will drive ever-higher consumer needs for bandwidth.[ Read More via videonuze.com ]